Tuesday, March 13, 2007

Advantages of E-commerce

The main advantages of E-Commerce are increase in sales and cost reduction using electronic media. The advantage is divided into three categories which is:

  • Advantages to Organizations
    With the increase usage of the internet world wide, businesses organizations are able to send messages worldwide, explore new markets and opportunities. This helps the organization to overcome geographical limitation. By using the internet to perform their businesses they can offer a wider range of choices and higher levels of customer information and details for individuals to search and compare.

    Other then helping the organization to gain wider market it also helps the organization to reduce the cost of creating, processing, distributing, storing and retrieving information.

    Trading hours can also be extended by using E-Commerce. Now with E-Commerce organization can operate 24 hours a day 7 days a week
  • Advantages to Consumers
    The consumers also gain advantage from E-Commerce in the buying process, product research, evaluation and execution.E-commerce provides customers with a platform to search product information through global markets with a wider range of choices, which makes comparison and evaluation easier and more efficient. With the ubiquity in accessing the Internet, consumers are able to search for shops or perform other transactions anytime in almost location. Cheaper goods and services is one of the benefits for consumers who purchase online. Furthermore, delivery time and costs can be saved by buyers when they purchase digital goods and services.
  • Advantages to Society
    E-Commerce helps individuals to and do their purchasing at home rather than by traveling around. will result in less traffic and air pollution. For people in countries, many service and products are now available which were unavailable in the past; opportunities and higher education services are more achievable for students. Non-profit organizations, including government services, also benefit from E-commerce by the online payment system which supports the payment of tax refunds and pensions quickly and securely. Public services such as health care, education, and public social service also benefit from E-commerce.


Reference:

http://wiki.media-culture.org.au/index.php/E-commerce_-_Overview_-_Advantages